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The Coming Retail Singularity

Posted on Leave a commentPosted in Digital & Interactive, Retail Data, Retail Marketing, Retail Trends, Shopper Marketing, Store Design

In 1993, a US scientist named Vernor Vinge wrote an essay entitled “The Coming Technological Singularity: How to Survive in the Post-Human Era”. Vinge’s “Singularity” was the time “within thirty years (when) we will have the technological means to create superhuman intelligence. Shortly after, the human era will be ended.” Cheery stuff! And his view […]

Cashing in on Customer Laziness

Posted on 3 CommentsPosted in Advertising, Consumer Trends, Retail Data, Retail Marketing, Retail Trends, Shopper Marketing

The single most motivating notion in retail today can be boiled down to a single word – “Convenience.” I was reminded of that fact again early one day this week, when, dashing out the door with a slice of toast gripped between my teeth, I briefly caught a fascinating discussion on America’s NPR Morning Edition. […]

The Future Shopper: They Live Among Us

Posted on 1 CommentPosted in Advertising, Consumer Trends, Digital & Interactive, Retail Data, Retail Marketing, retail strategy, Retail Trends

There is an alien creature that has arrived in our midst, with habits that would be completely unrecognizable to previous generations. And yet they are beginning to re-shape the landscape – tearing down old institutions and building up entirely new ones. I’m referring to the Future Shopper. And they live among us. (In fact, you […]

Retail Rules at Cannes

Posted on Leave a commentPosted in Advertising, Brand Strategy, Retail Data, Retail Marketing, retail strategy, Retail Trends, Shopper Marketing

The Cannes Lions bills itself as the biggest creative communications festival in the world. Starting out as an advertising show 61 years ago, it now sprawls across numerous categories, awarding work in sectors as diverse as “Innovation” and “Promo & Activation.” Two other festivals have used the same exotic locale over the years. The illustrious […]

The Sexiest Job in Retail

Posted on Leave a commentPosted in Retail Data

There’s a tug of war going on in retail between “art” and “science” and science is starting to win. The traditional intuitive skill of the merchant is being matched by the research-based deftness of the data jockey. As one marker, Harvard Business Review headlined an article last October, “Data Scientist: The Sexiest Job of the […]

Online as a % of Retail Sales: What’s the Magic Number?

Posted on 1 CommentPosted in Consumer Trends, Retail Data, Retail Trends

Ecommerce has been shaking the foundations of traditional bricks-and-mortar retailers for some time. So it’s small wonder that one of the questions most often asked in our industry is; “where will online end up as a percentage of total retail sales?” And is there a natural ceiling, or will digital slowly but surely gobble up […]

Battle of the Heavyweights

Posted on Leave a commentPosted in Consumer Trends, Retail Data, Retail Marketing, Retail Trends

Last week, three-time world champion Australian boxer Danny Green destroyed icon Roy Jones Jr. in just one round to take the IBO cruiserweight title. Meanwhile, in the US, a fascinating fight of a different kind is taking place between the undisputed discount department store champion Walmart, and the upstart web powerhouse Amazon. The tussle is […]

Forget “Flagships”, Here Come “Significant Stores”

Posted on Leave a commentPosted in Consumer Trends, Retail Data, retail strategy, Retail Trends, Store Design

In the late 1990’s, a struggling US electronics manufacturer decided it had had enough of being squeezed by retailers for margin, and being undercut by private label brands. So a plan was hatched to “go vertical”; take the brand direct to customers through its own retail stores. Commentators at the time were damning. “I give […]