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Remarkable Retail Amidst the Ruins

Posted on Leave a commentPosted in Retail Marketing, retail strategy, Retail Trends, Shopper Marketing

To find surprising retail in a foreign city, you often have to do a little digging. You have to be part archaeologist, part anthropologist, delving beyond the surface similarities of the globalized retail landscape to see what makes a place and its people unique. Sometimes, even the locals don’t realize what’s different about their patch […]

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The Coming Retail Singularity

Posted on Leave a commentPosted in Digital & Interactive, Retail Data, Retail Marketing, Retail Trends, Shopper Marketing, Store Design

In 1993, a US scientist named Vernor Vinge wrote an essay entitled “The Coming Technological Singularity: How to Survive in the Post-Human Era”. Vinge’s “Singularity” was the time “within thirty years (when) we will have the technological means to create superhuman intelligence. Shortly after, the human era will be ended.” Cheery stuff! And his view […]

Story Style & Tech

Embracing “Showrooming”

Posted on 4 CommentsPosted in Retail Marketing, retail strategy, Retail Trends, Shopper Marketing, Store Design

Over the last few years, “showrooming” has received a bad rap. This is the practice where a smartphone-enabled shopper goes into a physical store to touch and feel the merchandise, gets expert advice, and then compares prices on their device and purchases online elsewhere. The classic example is of a customer visiting a Barnes & […]

What’s Your Horrorstör?

Posted on Leave a commentPosted in Retail Marketing, retail strategy, Retail Trends, Shopper Marketing

Some retail outings fill the shopper with sheer dread. “Horrorstör*” takes that notion one step further, by setting a “traditional haunted house story” in a fictional big box furniture retailer called Orsk. The store is eerily close in style to a certain well-known Scandinavian retailer, and the book looks and feels like one of their […]

Can Retail Rescue a Dying City?

Posted on 2 CommentsPosted in Advertising, Brand Strategy, Consumer Trends, Retail Marketing, retail strategy, Retail Trends, Shopper Marketing

Detroit is at once the American Dream and the American Nightmare. Built on automotive manufacturing, and turbo-charged by the construction of freeways in the 50’s and 60’s, the Motor City hit potholes in the 2000’s, with the Great Recession, a corrupt local government and a population decline of 25 percent in the first decade of […]

The World’s Most Unique Flagship

Posted on Leave a commentPosted in Advertising, Brand Strategy, Consumer Trends, Design, Retail Marketing, retail strategy, Retail Trends

Flagship stores dot the major shopping thoroughfares of the big cities of the world. Often they are distinguished as much by their size as by their distinctiveness – they are monolithic versions of their mall-based cousins. Yes, they may have a feature or two – a massive digital screen here, a café there – that […]