Retailers Removing Risk

Retailers Removing Risk

Posted on 23. Jun, 2009 by ideaworks.

0

Tweet All over the world, wallets have been slammed shut in the face of the global economic crisis. So how do you get consumers to spend again? Well, you can put money in their pockets, just as the Australian government has done over the last couple of weeks. (And by the reports I’ve been hearing, [...]

Less is More

Less is More

Posted on 23. Jun, 2009 by ideaworks.

0

Tweet In the early 1960′s, Volkswagen ran a press advertisement which was later nominated by Advertising Age to be part of the greatest campaign of the 20th Century. It featured a diminutive shot of a Beetle, a great deal of white space and a headline: Think Small. The ad was the antithesis of the “pack [...]

Making the Ordinary Extraordinary

Posted on 23. Jun, 2009 by ideaworks.

0

Tweet I was fortunate recently to go on the Westfield World Retail Study Tour, visiting the US, UK and Europe. Besides snapping away with my camera like crazy (and getting thrown out of quite a few stores for doing so!), I heard dozens of presentations from leading retailers and retail luminaries. Out of the hundreds [...]

What makes Australian Retail Different? (Part 2)

Posted on 23. Jun, 2009 by ideaworks.

0

Tweet In “What makes Australian retail different? (Part 1) I looked at two of the four features that differentiate Australian retail from other major Western markets: Different Landscape and Different Restrictions. This week, I’ll go into the other two characteristics that I think set us apart: Different Economic Conditions and Different Mindset. 3. Different Economic Conditions [...]

Jumping into the Internet Deep End

Posted on 23. Jun, 2009 by ideaworks.

0

Tweet While Australian retailers continue to puddle around the edges of the internet, at best putting a tentative toe in the water, international players are jumping in the deep end.Leading examples of traditional retailers ringing up big sales online include John Lewis in the UK (www.johnlewis.com) and Nordstrom in the US (www.nordstrom.com) but really, any [...]

What Makes Australian Retail Different?

Posted on 23. Jun, 2009 by ideaworks.

0

Tweet Perched on an island at the bottom of the world (or the top, depending upon your perspective), we Australians tend to be an outward-looking lot.We travel, we study international retailers with interest, but we don’t do a lot of navel-gazing. So when an American senior executive from a large fast-food chain visited Australia recently, [...]

No, Shoppers Aren’t Stupid

Posted on 18. Jun, 2009 by ideaworks.

0

Tweet One of the highlights of the past few Westfield World Retail Study Tours has been US youth apparel retailer Abercrombie & Fitch (A&F). Particularly through their signature label, they have been a study in retail theatre. Their stores were (and still are) a feast for the senses. The first thing that arrests you is [...]

The Dead Mall Syndrome

Posted on 18. Jun, 2009 by ideaworks.

0

Tweet The history of the modern shopping mall can be traced back to 1956 and architect Victor Gruen (who also gave his name to the Gruen Transfer). Gruen designed the first postwar enclosed mall in Edina, Minnesota. Half a century on, American malls are suffering at the hands of the economic downturn. According to the [...]

It’s All About Confidence

Posted on 18. Jun, 2009 by ideaworks.

0

Tweet How do you get consumers to buy when they are paralysed about the future? When they can’t count on the value of their super or their homes? And when they don’t even know if their jobs are secure?One carmaker thinks they have the answer. Hyundai USA has just introduced a breakthrough program called “Hyundai [...]

Simply Southwest

Posted on 18. Jun, 2009 by ideaworks.

0

Tweet It goes without saying that the airline industry is an incredibly complex business. Running costs are prohibitively expensive (and highly variable with changing fuel costs), safety measures are painstaking and critical, and rules and regulations are labyrinthine. They’re tricky retail businesses to run too, because your stock is perishable – miss the opportunity to [...]

This site is powered by Labstore, Y&R’s global retail and shopper marketing network.