Tag Archives: Hermes
Posted on 01. Feb, 2010 by ideaworks.
Tweet With all the buzz about “new media” in the last year or two (eg Facebook, Twitter etc.), it’s sometimes easy to overlook the power of “old media”. And one of the most powerful of all is the good old fashioned store window. I was reminded of the strength of store windows done well on [...]
Posted on 08. Jan, 2010 by Martin Osborne.
Tweet The Hermès brand, with its equestrian origin has greatly evolved since 1837 to become a statement of luxury. This prompted me to research the evolution of this iconic brand, from bridle to Pop-up Bar, in search of the essence of this unique brand experience. Hermès first excited me in the early 1990′s when I [...]